About Us

"I have found that among its other benefits, giving liberates the soul of the giver" - Maya Angelou


I was first introduced to the natural hair industry by my roommate in 2013. I have a passion for natural hair & beard science and vehemently enjoy its beauty. I take immense pride in everything I do (down to the smallest details), but also enjoy taking moments to reflect on how I can be a better person. I look forward to continuing to create a brand that is eco-conscious, accessible, and inclusive for all!

Photo credit: AD Hendersons Photographs

Our Mission

Hair care should be sustainable, accessible, and most importantly: inclusive. Our mission is to do just that while giving back to the community on the way.